Cutting checkout time from 12 seconds to 3
A Manchester retailer was losing customers during payment. We found their payment gateway integration was timing out and retrying. Fixed the retry logic and moved address validation off the critical path.
We work with businesses across the UK to diagnose performance bottlenecks and get mobile apps running the way they should. Most apps we see could load 40% faster with the right adjustments.
After years of looking at what makes apps slow, we keep finding the same issues. The good news? They're fixable once you know what to look for.
They build up over time. An app that runs fine for five minutes can crawl after an hour. We track down what's holding onto memory when it shouldn't be.
Sometimes an app makes ten requests when two would do. We restructure how data gets fetched and cached so users aren't waiting on redundant calls.
A 4MB product photo looks the same as a 200KB one on most screens. We compress assets properly and use responsive formats that match device capabilities.
When heavy processing happens on the UI thread, everything freezes. We move intensive work to background threads so the interface stays responsive.
A query that takes 800ms can often run in 50ms with proper indexing. Small changes to data structure make a big difference to load times.
Users can tell when motion isn't smooth. We optimize animations to hit 60fps consistently and reduce battery drain while we're at it.
Our method
Too many performance projects start with assumptions. Someone thinks the backend is slow, so that's where they focus. Then weeks later they realize the real bottleneck was client-side rendering.
We begin with comprehensive profiling across real user devices. Not just flagship phones, but the mid-range Android models most people actually use. The metrics tell us exactly where time gets spent.
From there we prioritize based on impact. Some optimizations save 50ms. Others save 2 seconds. We tackle the changes that make the biggest difference to actual user experience first.
Read about our full process
Most optimization projects start with a conversation and a quick audit. We can usually spot the major issues within a few days of profiling. No commitment required to start that discussion.
contact@igniteon-psyche.com
Phone
+44 7710 768337
Location
8 East Acres, Dinnington
Newcastle upon Tyne NE13 7NA