Who We Are

Igniteon Psyche is a mobile app performance optimization service based in the United Kingdom. Our registered address is 8 East Acres, Dinnington, Newcastle upon Tyne NE13 7NA. When we say "we," "us," or "our" in this policy, we're talking about Igniteon Psyche Limited.

We're the data controller for information you provide to us. That means we decide how and why your personal data gets processed. If you have questions about this, you can reach our team directly at contact@igniteon-psyche.com or call us on +447710768337.

What Information We Collect

The information we gather depends on how you interact with us. Here's what that actually looks like in practice:

Information You Give Us Directly

When you fill out our contact form, request a consultation, or engage our services, you provide details like your name, email address, phone number, and company information. We also collect any technical details you share about your mobile app—performance metrics, user base size, current optimization challenges.

Information We Collect Automatically

Our website gathers some technical data when you visit. This includes your IP address, browser type, device information, and which pages you view. We use this to understand how people navigate our site and where we might improve the experience.

Information From Third Parties

Occasionally, we receive information from other sources. If someone refers you to our services, they might pass along basic contact details with your permission. When we analyze your app's performance, we collect technical data through industry-standard monitoring tools.

How We Use Your Information

We're not in the business of collecting data for its own sake. Everything we gather serves a specific purpose:

We don't use your personal data for automated decision-making or profiling. Every significant decision about your project involves actual human judgement from our technical team.

Who We Share Your Data With

We keep your information within our team whenever possible. But running a technical service means working with some trusted partners:

• Cloud hosting providers who store our systems and client data securely in UK-based or EU-based data centers
• Analytics platforms that help us understand website performance (these are configured to anonymize IP addresses)
• Email service providers for client communications and service notifications
• Payment processors when you engage our services (we don't store complete payment card details ourselves)
• Professional advisors including solicitors and accountants, when necessary for business operations

International Data Transfers

We primarily use UK-based services to keep your data close to home. When we do work with providers outside the UK, we make sure appropriate safeguards are in place—usually through Standard Contractual Clauses approved by UK authorities.

Some of our monitoring tools operate from servers in the European Economic Area. These transfers are protected by adequacy decisions that confirm EU data protection standards meet UK requirements.

How Long We Keep Your Data

We don't believe in keeping information longer than necessary. Here's our retention approach:

• Client project data: Retained for the duration of our engagement plus six years for accounting and legal purposes
• Contact enquiries: Kept for two years, or until you ask us to delete them
• Website analytics: Aggregated data stored for 26 months, then automatically deleted
• Email correspondence: Generally retained for six years to maintain a record of professional interactions
• Technical performance data: Kept for the project duration plus one year for comparative analysis

After these periods end, we securely delete or anonymize your information so it can't be linked back to you. If you're a former client and want us to delete your data sooner, just ask—though we might need to keep some records if there's a legal reason.

Your Rights

UK data protection law gives you several rights over your personal information. These aren't just theoretical—we've set up systems to make them practical and accessible.

To exercise any of these rights, email us at contact@igniteon-psyche.com with "Data Rights Request" in the subject line. We'll need to verify your identity before processing most requests—usually by confirming details from your original enquiry or contract.

Security Measures

Technical security matters in our line of work, so we take it seriously. Your data is protected through multiple layers:

All data transmission uses TLS encryption. Our servers are configured with current security patches and monitored for suspicious activity. Access to client data is restricted to team members who genuinely need it for their work, and they authenticate through two-factor systems.

We back up data regularly to prevent loss from technical failures, and those backups are encrypted separately. Our hosting providers maintain ISO 27001 certification and undergo regular security audits.

Cookies and Tracking

Our website uses a small number of cookies—those little files that websites store on your device. We keep this minimal because we'd rather focus on useful functionality than tracking everything you do.

Essential cookies help the website work properly. They remember your preferences during a session and keep forms functioning correctly. These are necessary for basic operation.

Analytics cookies show us which pages get visited and where people encounter problems. We've configured these to anonymize IP addresses before storage. You can opt out through your browser settings or most ad-blocking extensions.

We don't use advertising cookies or share data with ad networks. Our business comes from professional referrals and direct enquiries, not targeted advertising campaigns.

Children's Privacy

Our services target business clients, not children. We don't knowingly collect information from anyone under 16. If you're a parent who discovers we've inadvertently gathered data about your child, contact us immediately and we'll delete it.

Changes to This Policy

We update this policy when our practices change or when regulations evolve. The "last updated" date at the top shows when we last revised it.

Significant changes get communicated directly to current clients via email. For general website visitors, we'll post a notice on our homepage for 30 days after major updates. You should review this policy periodically, especially if it's been a while since you last checked.

Legal Basis and Compliance

This policy complies with the UK General Data Protection Regulation and the Data Protection Act 2018. We process your data lawfully, fairly, and transparently.

If you believe we've mishandled your information, you have the right to lodge a complaint with the Information Commissioner's Office. Their contact details are available at ico.org.uk. We'd appreciate the opportunity to address your concerns directly first, but that choice is entirely yours.